ABB
/
Megawatt
Selling a product with a price tag of EUR 3,000,000 is a challenge. With engineers and investors around the world as an elite target group, we focused on customised content. The heart is an iPad app which collects individual data which then would be used to transmit a customised microsite including videos, ads and articles for each customer segment.
Art Direction / Graphic Design / Agency Kunde&Co